UBC News

AI-First Publishing Delivers 20% Search Lift in Medicare’s YMYL Domain

Episode Summary

YMYL sites face Google’s strictest quality standards, making growth nearly impossible in Medicare. But one site cracked the code during Google’s harshest spam update, gaining a 20% search visibility boost with an AI-first approach, detailed in this case study on Medium.

Episode Notes

Hey everyone! You know what's fascinating? By publishing CMS.gov plan data in a retrievable format, Medicare.org broke through six years of stagnation with a 20% organic search lift. And get this - it happened during Google's toughest spam update! David Bynon City: Prescott Address: 101 W Goodwin St # 2487 Website: https://davidbynon.com