UBC News

AI Search Is Changing SEO—Why E-E-A-T Matters More Than Ever

Episode Summary

Google’s E-E-A-T standards—Experience, Expertise, Authoritativeness, and Trustworthiness—are redefining how content quality is measured. As AI-driven features cut organic click-through rates by as much as 34.5%, showcasing real experience and building trust have become essential to staying visible in search results. Read more at https://digitalbiz.ai/faq-2/#EEAT

Episode Notes

Have you ever wondered how Google determines which content to trust in this new AI-driven era? Today, we're delving into Google's EEAT standards and the ways they're transforming the online environment. Joining us is a prominent specialist in AI-driven search optimization. DigitalBiz Limited City: London Address: Initial Business Centre Website: https://digitalbiz.ai