UBC News

From $1 Billion Raised to Blending Tea: How a Fundraiser Found Healing

Episode Summary

What happens when a billion-dollar fundraiser is diagnosed with anxiety and depression? Kia Croom turned to folk herbalism and launched Tea Blend & Sip™ experiences for nonprofit professionals who care for others but rarely pause to care for themselves.

Episode Notes

So, imagine this: [thoughtful] you've spent 25 years in the trenches of nonprofit fundraising, helping raise over a billion dollars for causes around the world. You're at the top of your game. And then one day, you realize - [short pause] you're not well. Today, we're talking about Kia Croom, a global fundraiser who turned a diagnosis of anxiety and depression into a whole new mission. She studied folk herbalism for five years and launched something really special - Tea Blend & Sip™ Restorative Wellness Experiences through Itutu Apothecary & Tea Room. And here's the thing: these experiences are designed for nonprofit professionals, fundraisers, educators, and even corporations and community organizations - the people who spend their lives caring for others. Croom Fundraising & Philanthropy, Inc. City: Woodbridge Address: 3426 Fort Lyon Drive Website: https://www.kiacroom.com Phone: +1 202 344 7165 Email: kia@kiacroom.com