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How Third-Party Credibility Transforms Executive Leadership Coaching Success

Episode Summary

Executive coaches struggle with a credibility paradox: the more they talk about their expertise, the less trustworthy they appear to potential clients. Let’s explore why third-party endorsements outperform self-promotion and how coaches can build authentic authority that attracts high-value clients. Visit https://clippershipmarketing.com for more info.

Episode Notes

You know, I had an interesting experience recently when searching for an executive coach. I found two coaches - one with a website full of self-written testimonials, and another who was featured in Reuters and Business Insider. Guess which one instantly caught my attention? Clipper Ship Marketing City: Melbourne Address: 1709 N Harbor City Blvd Website: https://clippership.clientcabin.com/app/info