UBC News

How to Write Business Press Releases That Journalists Will Actually Read

Episode Summary

Learn the insider secrets to crafting press releases that journalists can't ignore and learn how to measure real business impact. From compelling headlines to multi-platform amplification, we break down what actually works in modern PR. For more, visit https://pressreleasezen.com/8-key-elements-of-a-well-written-press-release/

Episode Notes

Welcome back everyone. Today we're tackling something that, honestly, I think a lot of businesses get wrong - press releases. You know, how do you write one that journalists actually want to read? And more importantly, how do you measure if it's working? I'm here with someone who's been deep in the PR and content marketing space for years. Thanks for joining us. Press Release Zen City: London Address: 15 Harwood Road Website: https://pressreleasezen.com/