UBC News

Press Release Writing Tips: How to Get Journalists to Actually Read Yours

Episode Summary

Why do some press releases get media coverage while others are ignored? We reveal the headline tricks, structural secrets, and follow-up strategies that make journalists actually stop and read—turning your announcements into real news. For more, visit https://ampifire.com/blog/amp-up-your-writing-how-to-create-a-news-announcement-like-a-pro/

Episode Notes

Ever sent out a press release and heard... crickets? You know, you put in all that effort, hit send, and then nothing. Today we're tackling what actually makes journalists stop and read your press release instead of deleting it. I'm joined by a guest who's going to break down the strategies that work. Welcome! AmpiFire City: London Address: London Office 15 Harwood Road, , London, England United Kingdom Website: https://ampifire.com/