Are law firms losing leads because they're optimizing for yesterday's search? Discover why Generative Engine Optimization might be more critical than traditional SEO for immediate lead generation in 2026.
Welcome back, everyone. Today we're tackling a question that's been keeping marketing directors at law firms up at night: if your main priority is immediate lead generation, should you focus more on traditional SEO or generative engine optimisation? And I have to say, the answer might surprise you. Omni Marketing City: Swansea Address: 103-104 Walter Road Website: https://omnimarketing.agency