UBC News

Small Business Marketing Plans: The Gap Most Owners Can't Afford to Skip

Episode Summary

A surprising number of small businesses operate without a marketing plan — and it's holding them back. This episode breaks down the barriers owners face, the ROI of strategic planning, and how AI is leveling the playing field for local businesses. Read more at https://www.northernmediaservices.com/

Episode Notes

[thoughtful] So, here's something that might surprise you - studies show that a significant number of small businesses are operating without any marketing plan. We're talking anywhere from 42% to even 67% depending on which research you look at. [curious] Why do you think so many small business owners skip this step? Northern Media Services City: Oswego Address: 274 Cemetery Rd Website: https://www.northernmediaservices.com/