Why do some brands feel trustworthy on first encounter? This episode breaks down how familiarity and authority bias influence trust long before conscious evaluation starts.
Welcome back, everyone. Today we’re examining something that affects almost every purchasing decision you make, often without realizing it. Why do certain brands feel trustworthy the moment you encounter them, even if you’ve never used them before? JCH Digital City: Quesnel Address: Blair Street Website: https://www.jchdigital.ca/